Market Research – Market Entry Services

The original of this post I wrote for DeepJapan.org (“Real Experience to Enrich your Travel”) and my Profile and other writing on DJ can be found here. Considering attending, or showcasing at a Trade Fair, Business Exhibition or Convention in Japan? Tokyo, already recognized as a global economic superpower is back in the world spotlight […]

Continue Reading

The third in a series of articles by Marc Cellucci covering smartphone app development in Japan, from the very beginning up until today. Highlights of this article include: How Apple can take a bite out of you as a developer. The problems with Apple’s submission process, both then and now. Stories of apps that got rejected, […]

Continue Reading

This is a BIJ summary of a great article that you can find and read in full at behere.asia/making-it-in-japan Some TL;DR takeaways: Researching, setting up and building a successful business in Japan is a long process. It took the author 7 months to do. The requirements are: lawyers, choosing viable business, Japanese partners, finding suitable […]

Continue Reading

The second in a series of articles by Marc Cellucci covering smartphone app development in Japan, from the very beginning up until today. Highlights of this article include: An analysis of how a seemingly good app idea can lead to dramatic failure. 5 tips on how to prevent the same kind of failure. How flexibility can […]

Continue Reading

The first in a series of articles by Marc Cellucci covering smartphone app development in Japan, from the very beginning up until today. Highlights of this article include: An exploration of what causes someone to start a company in a brand new, emerging field. The state of Japanese mobile phones before the iPhone. How the iPhone […]

Continue Reading

There are many global companies in Mie prefecture. I would like to introduce one of those companies. What are the reasons why they decide to operate in Mie?

Continue Reading

Ask Japan market entry master Kazuhiro “Steve” Takayanagi how your foreign firm can market to Japanese companies, and his answer is straightforward. “Companies in Japan, large or small, do not want to take risks when they purchase goods or services,” he says. “They’re concerned about their reputation if something goes wrong, so they rely on […]

Continue Reading

Uniquely Japan I’ve been intimately involved with Japan, its business environment, culture and etiquette for the past 14 years or so. I’ve lived here, on and off, for over 5 years. I speak the language (or at least, a very domesticated, casual version of it), and have, in recent years, even had some limited success […]

Continue Reading

This is a summary of a good article from Hayataki-san’s Blog and the original article is here Hayataki-san presents his opinion that… “There are four primary challenges when entering the market in Japan” Low English proficiency among the general population, an inclination to prefer domestic brands, a shortage of Japanese marketing agencies that do business […]

Continue Reading

This post comes from NTI (Nippon Tradings International) – a proxy and buyers’ agency, representing investors purchasing real estate in Japan. You can find more of our posts tagged NTI and/or JapanProperties and can follow us on LinkedIn or Facebook. To begin the new year, we analyzed last year’s forecasts, compared them with current trends […]

Continue Reading