One of the key points discussed from the book was How to Create Value

The Value Plan (in Japan): How to create future-proof products & services – Event Summary

On Friday 30th August, 2020, BIJ proudly partnered with, presented and helped, Professor Philip Sugai promote and deliver a Workshop about a ‘new’ or better way of thinking about and better starting point for Marketing Products and Services. The Value Plan (in Japan): How to create future-proof products & services https://businessinjapan.doorkeeper.jp/events/96131 Over a lunch of …

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