Jason Ball

An Australian, living in Tokyo for 15 years+. Keen networker in Tokyo & online. Over 3,350 direct Japan connections on LinkedIn alone, 12,750 total, approaching 20,000 Japan based members of a 55,000+ member LinkedIn community that I own and run... and striving to know every contact in Japan, in-person.

Harajuku, Tokyo, Japan

Learning to Change: Three steps to a successful Market Entry in Japan [SUMMARY]

This is a summary of a post by Dominic Carter, longtime Japan market researcher and strategist from CarterJMRN, a strategic market research agency in Japan. Pondering why some famous brands win (Starbucks and Disney) and many more fail with Japan market entry, Dominic presents in considerable detail, his three golden rules to a successful market …

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Japanese Website Design Trends: 3 Consumer Behavior Traits to Consider [Summary]

This is a summary of the three consumer behavior traits that affect Japanese website design from btrax’s blog, freshtrax. You can read the original article here. Characteristics of Japanese Web Design Japanese websites are known to be busy and text-heavy because Japanese customers want to see as much information as possible when looking at websites. …

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Communist Japan

We often hear about Communist China but what about Communist Japan? The far left plays a significant role in Japanese politics and mixes activism with charm. Japan is a country of consensus. However it includes people with a wide spectrum of political views, from far right to far left. The Communist Party of Japan retains …

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What could a trip to the dentist reveal about economics?

Most dentists expect their patients to tell them where the pain is before they suggest a cure. The problem with countries is that they don’t always know what’s causing their economic aches and pains. In this week’s Japan Story blog, we hear the blunt diagnosis for Japan from one of the world’s leading economic forecasters. …

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One of the key points discussed from the book was How to Create Value

How to create future-proof products & services: The Value Plan (in Japan) – Event Summary

On Friday 30th August, 2019, BIJ proudly partnered with, presented and helped, Professor Philip Sugai promote and deliver a Workshop How to create future-proof products & services – about a ‘new’ or better way of thinking about and better starting point for Marketing Products and Services. The Value Plan (in Japan): How to create future-proof …

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JLPT2019

The JLPT Is a Much Bigger Deal than I’d Thought [Summary]

“The JLPT Is a Much Bigger Deal than I’d Thought” is a summary of the debut post from Alex Farrell‘s blog, “The Kyoto Linguist“, discussing the Japanese language, translation, travel writing and more. The original article is here. Feature image above from https://www.jlpt.jp/e/ – visit for latest information about the JLPT. When Alex Farrell, a …

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Understanding New Trends and Opportunities in Japan’s Luxury Industry [Summary]

This post is a summary of a quite detailed, excellent post from Infocubic Japan, “Info Cubic ─ Online marketing specialists for Japan and beyond” a company I encourage you to check out. The whole post can be read in full here, complete with a large list of source links to read even more! Japan is the second largest luxury market in the world – behind the United …

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Doing Business In Japan – The Airport Economist [Summary]

This is a quick Summary of a great little professionally produced, 20 minute video introduction and interview based guide to doing business in Japan, from Aussie Economist Tim Harcourt, who is ‘The Airport Economist‘. The Airport Economist is a television show and series of best-selling books which bring expertise and insight to global economics, business …

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